Expertise

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Full Stack Marketing 

Product, Positioning, Price, Promotion, Distribution, Channels, Brand, Comms, Digital, Media, PR, Social

Agile Certified, MIT Sloan Executive Certificate in Strategy and Innovation

Part of the Shopify Partner Program, Klaviyo Partner Program, Shopify Apps

SEO, Google Analytics 4, Partner on SEM

Acquisition, Retention, Upsell, Cross Sell, KPI measurement, Life Time Value

Sales, Install, Service, Self-Serve

Learn, Buy, Get, Use, Pay, Support

Product On-boarding and Engagement

Roadmaps, ongoing and continuous improvements, vendor management

User Interface Design, User Experience Design, Customer Experience, Journey based designs using multiple frameworks

Budgets, People, Governance, Reporting, Velocity